Plan your SaaS to last

SaaS Founder's Playbook

A 31-day email course designed to take you from concept to MVP, launch, and beyond.

We worked with Great Brands like:

JamdoughnutReachbirdRed BullERCNestlePhilipsLocaleOTPPinqdrResolverAtlantisCollaboration NetworkWorld of GymsFordSolar LoansUberLiechtenstein LifePromptmasterKrush Brands
JamdoughnutReachbirdRed BullERCNestlePhilipsLocaleOTPPinqdrResolverAtlantisCollaboration NetworkWorld of GymsFordSolar LoansUberLiechtenstein LifePromptmasterKrush Brands

10+ years of experience in 1 place

We've built this resource based on over a decade of building SaaS products. In 2024 alone, this playbook helped eight founders build 6-figure products.

10+ years of experience in 1 place

What is this?

Every day, we'll break down 1 practical rule of SaaS growth, helping you build a profitable SaaS company step-by-step.

By the end of the course, you'll have a complete, actionable playbook in hand, ready to guide you through your SaaS journey.

Plus, you'll gain access to interactive lessons, expert-driven tips, downloadable templates, worksheets, checklists, and SaaS experts’s pro-tips to support your growth.

Going live in:

-43
days
-8
Hours
-30
Mins

Here’s What You’ll Learn:

How to identify market needs and validate your SaaS idea.

How to identify market needs and validate your SaaS idea.

Crafting a compelling value proposition and defining your MVP.

Crafting a compelling value proposition and defining your MVP.

The secrets to an effective go-to-market strategy, including pre-launch marketing.

The secrets to an effective go-to-market strategy, including pre-launch marketing.

Growth hacking techniques, customer onboarding, and retention strategies.

Growth hacking techniques, customer onboarding, and retention strategies.

And much more across 31 action-packed lessons.

And much more across 31 action-packed lessons.

Table of Contents

1

So, you want to start a SaaS?

2

Identifying Market Needs

3

Defining Your SaaS Idea

4

Building Your Value Proposition

5

Understanding Customer Personas

6

Competitive Analysis

7

Building a Business Model

8

Crafting a Business Plan

9

Defining Your MVP

10

Building a Development Team

11

Project Management Tools

12

Creating Wireframes and Prototypes

13

Setting Up Your Tech Stack

14

Development Best Practices

15

Pre-Launch Marketing

16

Pricing Strategies

17

Creating a Go-to-Market Strategy

18

Social Media Marketing

19

Content Marketing

20

Email Marketing

21

Influencer and Partner Marketing

22

Customer Onboarding

23

Customer Support and Success

24

Metrics and KPIs

25

Growth Hacking Techniques

26

Retention Strategies

27

Upselling and Cross-Selling

28

Scaling Your Operations

29

Fundraising and Investment

30

Legal Considerations

31

Continuous Improvement

32

Delivering the Playbook

Learn from the experts who have been there

This course goes beyond theory. We invited real-life SaaS founders, marketers, and even – a SaaS-specialized legal expert!

Get first-hand insights on building a resilient SaaS from people who’ve already done that:

A gallery of experts, for now hidden avatars, we’ll show it one by one, via posts:

John Ozuysal

John Ozuysal

Founder @ House of Growth

Sergiu Bungărdean

Sergiu Bungărdean

Founder @ Demand Hive

Adrian Serafin

Adrian Serafin

Head of Growth & Marketing @ Rhapsody

Ilze Švarcbaha

Ilze Švarcbaha

Founder @ Not Scheduled

Ognjen Gatalo

Ognjen Gatalo

Co-Founder
Co-Founder @ Contiyo

Annabelle S. Knappe

Annabelle S. Knappe

Teamlead Product & Marketing @Reachbird

Andrew Witzenfeld

Andrew Witzenfeld

CTO @ JamDoughnut

James Walker

James Walker

Founded and scaled multiple start ups