The SaaS Founder

Advice for entrepreneurs on building successful SaaS products.

Most recent articles

  • Starting A SaaS Company: A Summary

    Starting A SaaS Company: A Summary

    Developing a SaaS business idea into a profitable venture is challenging, but doable. This post covers how to start a software as a service company.

    February 18, 2022  -  5 min read

  • SaaS Marketing Strategies for Success

    SaaS Marketing Strategies for Success

    Learn about three SaaS marketing strategies you can use to generate more traffic, increase conversions, and make your service stand out.

    February 15, 2022  -  4 min read

  • Calculating the SaaS Magic Number

    Calculating the SaaS Magic Number

    Learn how the SaaS magic number is a pre-requisite for understanding and driving the growth ambitions of SaaS-based startup businesses.

    February 10, 2022  -  5 min read

  • How to Come Up With SaaS Ideas

    How to Come Up With SaaS Ideas

    The SaaS industry is booming, but how do you come up with compelling SaaS business ideas? In this post, we’ve listed top ways to create your own SaaS business.

    February 7, 2022  -  5 min read

  • How the SaaS Business Model Works

    How the SaaS Business Model Works

    This article covers everything you need to know about the SaaS business model. This includes what it is, how you can get started, and the pros and cons.

    January 31, 2022  -  5 min read

  • What Is the Rule of 40 for SaaS Companies?

    What Is the Rule of 40 for SaaS Companies?

    What is the Rule of 40? Learn what it is, what it means for SaaS companies, and how it pertains to the growth and profitability of your business.

    January 25, 2022  -  5 min read

  • Multi-Tenant SaaS vs. Single-Tenant SaaS

    Multi-Tenant SaaS vs. Single-Tenant SaaS

    Multi-tenant SaaS is a cost-effective option, but single-tenant SaaS offers better data security and customization. Which one is right for your organization?

    January 24, 2022  -  5 min read

  • The Top Micro-SaaS Trends of 2021

    The Top Micro-SaaS Trends of 2021

    In this article, we explain the fast-growing trend of micro-SaaS and highlights the developments around this opportunity in 2021.

    December 20, 2021  -  5 min read

  • 6 Ways To Improve Your SaaS User Onboarding

    6 Ways To Improve Your SaaS User Onboarding

    Improving SaaS onboarding is vital for building positive brand associations at a critical (yet fragile) step in the consumer journey.

    December 14, 2021  -  5 min read

  • Infrastructure as a Service (IaaS)

    Infrastructure as a Service (IaaS)

    Infrastructure as a Service (IaaS) is much more than a buzzword—it’s leading the cloud wave with a host of benefits for companies of all sizes. Here’s why.

    December 10, 2021  -  5 min read

  • 7 SaaS Pricing Tips to Effectively Balance Price Sensitivity with Revenue

    7 SaaS Pricing Tips to Effectively Balance Price Sensitivity with Revenue

    In this article, we highlight key pricing approaches to use with SaaS services to optimize customer satisfaction and product revenue.

    December 8, 2021  -  5 min read

  • Dark Patterns in UI Design: What You Need to Know

    Dark Patterns in UI Design: What You Need to Know

    It’s not uncommon for companies to use dark patterns in UI design to trick their customers into taking action—here’s what you need to know.

    December 7, 2021  -  5 min read

  • Switching to Figma Design: The Power of a Product Design Tool

    Switching to Figma Design: The Power of a Product Design Tool

    We were driven to re-evaluate our existing design software. This would see us switch to Figma design and we haven't looked back since. Here's why.

    November 24, 2021  -  5 min read

  • The Transformative Power of Digital Health Trends

    The Transformative Power of Digital Health Trends

    Digital health trends are providing vast opportunities for technology companies to improve patient experiences and healthcare profit margins. Learn how.

    November 22, 2021  -  5 min read

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