The SaaS Founder

Publication for founders on building successful SaaS products.

Most recent articles

  • The ARPA Metric for SaaS Businesses
    The ARPA Metric for SaaS Businesses

    The ARPA Metric for SaaS Businesses

    Metrics make a major difference for fledgling SaaS companies. Learn what ARPA is and how it can help your business grow.

    April 27, 2022  -  5 min read

  • How the SaaS Sales Cycle Works
    How the SaaS Sales Cycle Works

    How the SaaS Sales Cycle Works

    The SaaS sales cycle may vary in length, but the process is usually the same. Learn how it works and how you can improve yours here.

    April 20, 2022  -  8 min read

  • What Is SaaS Cohort Analysis and How Does It Work?
    What Is SaaS Cohort Analysis and How Does It Work?

    What Is SaaS Cohort Analysis and How Does It Work?

    SaaS cohort analysis is essential for determining why users are churning. The analysis provides data regarding customer behavior and churn patterns.

    April 14, 2022  -  5 min read

  • 4 Saas Metrics Benchmarks: How to Track Your Success
    4 Saas Metrics Benchmarks: How to Track Your Success

    4 Saas Metrics Benchmarks: How to Track Your Success

    SaaS metrics benchmarks can make a major difference in the way you track your company’s growth over time. Here are a few you should consider.

    March 29, 2022  -  5 min read

  • 8 Strategies for Growing a SaaS Business in 2022
    8 Strategies for Growing a SaaS Business in 2022

    8 Strategies for Growing a SaaS Business in 2022

    Growing a SaaS business in 2022 has its challenges. However, it’s attainable if you diversify your strategies and have the right attitude.

    March 22, 2022  -  9 min read

  • Gross Retention Vs. Net Retention For Saas Companies
    Gross Retention Vs. Net Retention For Saas Companies

    Gross Retention Vs. Net Retention For Saas Companies

    Revenue retention marks your company’s ability to stay afloat in lean times and grow over the long term. This post covers everything you need to know about gross and net retention.

    March 9, 2022  -  5 min read

  • 5 SaaS Startup Podcasts You Should Be Listening To
    5 SaaS Startup Podcasts You Should Be Listening To

    5 SaaS Startup Podcasts You Should Be Listening To

    Strategic SaaS business information may feel hard to come by, but a bunch of podcasts are available to help you enter the space with confidence. This article covers seven podcasts you must follow.

    March 2, 2022  -  3 min read

  • Starting A SaaS Company: A Summary
    Starting A SaaS Company: A Summary

    Starting A SaaS Company: A Summary

    Developing a SaaS business idea into a profitable venture is challenging, but doable. This post covers how to start a software as a service company.

    February 18, 2022  -  5 min read

  • SaaS Marketing Strategies for Success
    SaaS Marketing Strategies for Success

    SaaS Marketing Strategies for Success

    Learn about three SaaS marketing strategies you can use to generate more traffic, increase conversions, and make your service stand out.

    February 15, 2022  -  4 min read

  • Calculating the SaaS Magic Number
    Calculating the SaaS Magic Number

    Calculating the SaaS Magic Number

    Learn how the SaaS magic number is a pre-requisite for understanding and driving the growth ambitions of SaaS-based startup businesses.

    February 10, 2022  -  5 min read

  • How to Come Up With SaaS Ideas
    How to Come Up With SaaS Ideas

    How to Come Up With SaaS Ideas

    The SaaS industry is booming, but how do you come up with compelling SaaS business ideas? In this post, we’ve listed top ways to create your own SaaS business.

    February 7, 2022  -  5 min read

  • How the SaaS Business Model Works
    How the SaaS Business Model Works

    How the SaaS Business Model Works

    This article covers everything you need to know about the SaaS business model. This includes what it is, how you can get started, and the pros and cons.

    January 31, 2022  -  5 min read

  • What Is the Rule of 40 for SaaS Companies?
    What Is the Rule of 40 for SaaS Companies?

    What Is the Rule of 40 for SaaS Companies?

    What is the Rule of 40? Learn what it is, what it means for SaaS companies, and how it pertains to the growth and profitability of your business.

    January 25, 2022  -  5 min read

  • Multi-Tenant SaaS vs. Single-Tenant SaaS
    Multi-Tenant SaaS vs. Single-Tenant SaaS

    Multi-Tenant SaaS vs. Single-Tenant SaaS

    Multi-tenant SaaS is a cost-effective option, but single-tenant SaaS offers better data security and customization. Which one is right for your organization?

    January 24, 2022  -  5 min read

Weekly Dev & Design Round-up

Top articles of the week, handpicked by our team.

Dev & Design Round-up 20

Dev & Design Round-up 20

Oban, Phoenix LiveView and Netflix Data Science

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SaaS Resources for You

SaaS Resources for You

Building a Digital Product? Learn what distinguishes an MVP from a standard prototype, how it can help you understand potential customers better and how your first MVP can even turn a profit after launch.

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